GERMANY’S MOST POPULAR MORNING SHOW
The sympathetic double presentation, all relevant topics of the day, lots of entertainment, high-class guests – the SAT.1 breakfast-television is a pioneer.
SAT.1 has established the genre of breakfast television in Germany as a unique brand and is particularly strong among the budget leaders. Thus, it regularly achieves market shares well above the channel average. Grumpiness in the morning? Wrong!
Broadcasting slot: SAT.1, Mon-Fr, 05:30 until 10:00 am
Broadcasting period: All year
Hosts: Marlene Lufen, Karen Heinrichs, Alina Merkau, Mathias Killing
Core target group: F 30-49 years